Best Betting Apps UK 2024

Did you know there are 261 bookmakers in the UK? That makes it one of the world's biggest betting sectors, and in this article, we will take a closer look at the sector and identify the best betting apps in the UK.

Rank	Bookmaker	Android Apple	Claim
1	20Bet App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to €100 BET HERE Go to 20Bet website 18+ T&C apply, BeGambleAware.org
2	1xBet App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to €100 BET HERE Go to 1xBet website 18+ T&C apply, BeGambleAware.org
3	1Bet App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to €100 BET HERE Go to 1Bet website 18+ T&C apply, BeGambleAware.org
4	Ivibet App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to €150 BET HERE Go to Ivibet website 18+ T&C apply, BeGambleAware.org
5	Paripesa App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to €100 BET HERE Go to Paripesa website 18+ T&C apply, BeGambleAware.org
6	22Bet App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome Bonus up to €122 BET HERE Go to 22Bet website 18+ T&C apply, BeGambleAware.org
7	Megapari App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to 130$ with code 'MIGHTYPARI' BET HERE Go to Megapari website 18+ T&C apply, BeGambleAware.org
8	Melbet App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	Welcome bonus up to €100 BET HERE Go to Melbet website 18+ T&C apply, BeGambleAware.org
9	bet365 App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	Welcome bonus up to €100 in Bet Credits BET HERE Go to bet365 website 18+ T&C apply, BeGambleAware.org
10	BetWinner App	Android APP iPhone APP 18+ T&C apply, BeGambleAware.org	100% Welcome bonus up to €100 BET HERE Go to BetWinner website 18+ T&C apply, BeGambleAware.org

William Hill

The William Hill app offers margins of 6% on most 1x2 football markets, making it ideal for UK football bettors. It is rated at 4.7/5 on the App Store.

• William Hill TV offers 4k sports streaming
• Exclusive William Hill radio commentary
• Popular #Your Odds bet-building offer
• Trusted UK brand

As well as mainstream sports, you can also bet on:

• Futsal
• GAA hurling
• GAA football
• TV Specials

bet365

Bet365 app cover more than 40 sports and offer 150+ markets on a typical Premier League game. Rated at 4.6/5 on Google Play, it has been downloaded over 5 million times by Android users.

• Live golf tracker during tournaments
• Exclusive Bet365 Mastercard
• Tennis Retirement Guarantee promotions

As well as the top betting sports, you can bet on:

• Esports
• Fantasy sports
• Special bets

Betfred

Betfred app offers a margin of 5% on most tennis matches, making it a must-see app for tennis punters. The Betfred app is ranked just outside the top 20 among all sports apps on the App Store with a rating of 4.5/5.

• Over 200 horse races and 100 greyhound races each day
• Pick Your Own Punt promotion

Along with the major sports, you can also wager on:

• Australian Rules
• Baseball
• Politics

10Bet

10Bet app offers markets on 55 sports and their 6% margin on Premier League match betting beats the industry average of 107-110%. A relatively new addition to the App Store, the 10Bet app holds a 3.5/5 rating from under 80 reviews and is regularly updated.

• More than 55 sports offered
• Fast, intuitive app
• Industry-leading esports betting coverage

Along with mainstream events, you can bet on these Esports:

• E-football
• E-basketball
• E-racing

Spreadex

The first betting app to offer spread betting and fixed odds betting, SpreadEx offers the biggest selection of spread betting options in the UK and an in-depth sports betting stats suite. One of the top rated betting apps at the App Store, it has a 4.7/5 rating from iOS users.

• Punter-friendly stats suite to inform your spread betting
• Exclusive Name It Bets promotions
• Live streaming of tennis, racing and football
• More spread betting choice than any other site

As well as mainstream sports, you can also bet on:

• Financials
• Handball
• US Sport

Parimatch

Founded in 1994, and known for their big endorsement deals with Mike Tyson and Conor McGregor, Parimatch app gives you a £50 free bet bonus and has a huge choice of politics and specials markets. The app is ranked 15th among all sports apps on the App Store and has a 4.8/5 rating from over 4,000 reviews.

• £50 free bet offer for new UK customers who make a £10 bet
• Wide range of political betting and specials markets
• Live commentary and match tracker for in-play punters
• Odds displayed in UK, Chinese, Indonesian and European formats
• Easy to use app design

Along with the popular betting sports, you can also bet on:

• Politics
• Specials
• Virtual Sports

Unibet

Unibet app is known for its live streaming of major US sports leagues, the NFL and NBA, as well as its range of promotions, including Combo Boosters, Cash Back and Refer A Friend. It holds a rating of 4.1/5 on Google Play and has been downloaded over 500,000 times.

• Wide selection of promptions including Combo Boosters, Refer a Friend and the exclusive Daily UniBoost
• Good choice of novelty and TV markets

As well as betting on mainstream sports, you can also wager on:

• TV reality shows
• Badminton
• Floorball

Kwiff

Kwiff is a fully mobile-focused operator, known for their strong customer support and for their Kwiffed feature that provides boosts on random odds daily. It is rated at 4.4/5 on Google Play from 3,500 reviews.

• Kwiffed promotion, boosting the odds of random bets throughout each day
• Highly-rated customer support
• Extensive in-play betting stats

Along with the mainstream sports, you can also bet on:

• Esports leagues
• Volleyball
• MMA

Betano

Founded in 2013, Betano has formed links with Aston Villa, Porto and Sporting Lisbon and was the main betting partner for Euro 24 and Copa America 2024. It is a huge football-focused app, with over 150 markets on the big games. It holds a 4.8/5 rating on the App Store.

• 150+ markets on big football matches and covers the sport at every level
• Punter-friendly Lucky Dip promotion
• Cutting-edge in-play stats service

As well as mainstream sports, you can also bet on:

• Entertainment
• Hurling
• Virtual sports

Betfair

Betfair was a betting exchange pioneer that now offers sportsbook and exchange markets. Known for its ultra-competitive odds on horse racing, it features HD quality live streaming on 10+ sports. The app has over 99,000 reviews on the App Store and is rated at 4.7/5.0.

• Bet £10 get £50 free bets offer for new UK customers
• Betting.Betfair betting information hub
• Live streaming of 10+ sports, including all UK horse racing
• Betfair Starting Price routinely beats official Starting Price in horse racing markets

As well as mainstream sports, you can bet on:

• Trotting
• Bandy
• Political markets

Wondering how we review and rank these betting apps? When we're reviewing sports betting apps, we dig into every feature of every app, assessing everything from market coverage to security and licensing, to help you find the best betting app. To succeed at betting, you need every edge you can find and if you're looking for the best betting options, our betting app rankings can help you get closer to your goal of making a consistent profit.

1. Security and Licensing

   When you're choosing a betting app, you should look for those that are fully licensed and employ the latest security features such as SSL encryption and two-factor authentication (2FA).

   Bet365 is a great example of an app that takes security and licensing seriously. It uses 256-bit SSL encryption, certified by Thwate, which is considerably stronger than the 128-bit encryption used by some sites and it has held a license with the UK Gambling Commission since 2000.

2. User Feedback

   Most of us would check out the customer feedback before trying a restaurant or buying something online, and betting apps should be no different. Looking through the ratings and comments left by users can give you a good idea about a bookmaker app's strengths and weaknesses.

   One of the highest-rated apps by users is William Hill. It has an average rating of 4.7 out of 5.0 on the App Store from over 165,000 reviews, and is one of the top 20 sports apps downloaded by iOS users.

3. Customer Support

   To make sure you're choosing an app with good customer support, focus on the range and variety of contact options, whether these are available 24/7 and how useful the FAQ and Help sections are.

   Take a look at the Parimatch app, for example. You can contact customer support through live chat, text, social media, email and telephone, and the Parimatch Help Centre search option is a major upgrade on the basic FAQ sections that are offered by many betting apps.

4. Payment Options

   A key factor when you're choosing a betting app is the quality of the payment service. Look for apps that give you a choice of payment methods, no deposit or withdrawal fees and no unnecessary delays so you can get your bet on or withdraw your winnings as quickly as possible.

   Betfred is a great example of an app with excellent payment options. You can use up to 15 on this app, including all the main e-wallet methods, cards and ApplePay. There are no transaction fees, no deposit limits and there's a user-friendly £5 minimum deposit, which beats the standard £10 that applies on many apps.

5. Cash Out Options

   Cashing out is an essential part of any punter's toolkit. When you cash out a bet, you can lock in a profit or cut your losses, and partial cash outs give you even more flexibility.

   Betfair rules when it comes to cash outs. They created the exchange model and on the Betfair app you can cash out at any time during an event, either using the standard Cash Out option or working out the numbers yourself and placing a lay bet on the exchange. No other app gives you this level of cash out flexibility.

6. Bonuses and Promotions

   Promotions are everywhere in the betting world, but some apps can give you more of an edge thanks to their range of deals. Offers such as ACCA insurance or Early Payouts can be useful additions to your betting strategy, and the more you have to choose from, the better.

   No UK betting app is better than bet365 on bonuses. You get a £30 free bet offer for signing up but at any time, there are usually ten or more promotions available through bet365, including Tennis Retirement Guarantee, Goals Giveway and Two Goals Ahead Early Payout. This is the top app for punter-friendly deals.

7. Sports Betting Odds

   The single best way to boost your betting is to always take the best odds. You should never just take the odds at the first betting app you see but shop around. It's also always important to check the bookmaker margins as these can make the odds even less appealing.

   One app that consistently offers competitive odds, particularly on football, is William Hill. Typically, their margins on 1x2 football markets are around 6%, compared to the standard 7% to 10% with many other apps.

8. Market Coverage

   Every app covers the main markets for the main sports, but what if you want to bet on an obscure sport or a rare market? Some betting apps will give you markets on a massive array of sports, but others are more cautious or like to specialize, which can be frustrating if you're betting outside the main events.

   The 10Bet app is one of the best for market coverage. Whereas some apps max out at 30-40 sports, there are over 50 sports offered through 10Bet, including esports, reality TV, athletics, handball, Gaelic events, political betting, awards shows, floorball and volleyball. If you want to bet on it, chances are 10Bet has a market.

Even if you bet on a lot of sports, you'll find that you tend to focus on one or two more than others, right? It would be a big mistake to think that just because a betting app offers markets on your favourite sports, that they are all the same.

The fact is that some apps are better for certain sports than others, and that's where our ranking and comprehensive analysis can help you to zero in on the top apps for your chosen sport. Read on to find out more.

Betfred: Best for Horse Racing Betting

Go back a few decades and horse racing was the main focus for UK punters, and that's why the longer-established operators are often the best bookmakers for horse racing, including Betfred.

The Betfred app provides betting markets for all UK and Irish horse racing, along with the main meetings in Australia, the US and across Europe, all backed up with comprehensive stats and details.

Betfred's previous ownership of the Tote is reflected in its range of pool betting and it has a punter-friendly Best Odds Guaranteed feature on all horse racing, so if you take an early price on a horse that subsequently wins at a bigger price, you'll get the bigger payout. Overall, this is the best horse racing mobile platform in the UK.

Betano: Best for Football Betting

Football is the biggest draw for sports betting fans around the world and the competition to be the best football betting site is fierce. For UK punters, Betano may be the winner.

Betano doesn't have the same range of sports coverage as some of its rivals, but it has gone all in on football, covering every match and competition you can think of, from top Premier League games to obscure friendlies.

A quick check of the Betano app shows over 150 markets on Premier League games and 110 markets for a typical international game, all backed up with comprehensive match stats and in-play options and a selection of free football offers. This depth of market makes Betano the best football betting app.

Spreadex: Best for Golf Betting

The Spreadex betting model is particularly well suited to golf betting, as a golf tournament is spread over four days and there are plenty of opportunities for punters to adjust their bet and beat the spread, based on how the tournament progresses.

Spreadex offers full coverage of all golf tournaments and is particularly strong on head-to-head markets, and the ability to switch between spread betting and fixed odds market is a big advantage for golf punters.

Bet365: Best for Betting on NFL

Bet365 has the top betting app for UK-based NFL punters, with an impressive range of over 200 markets on many NFL games throughout the season.

The odds on many of these online sports markets are extremely competitive. For instance, we found margins of 4-5% on many of the money-line markets, which rate as the best in the industry for NFL betting. Bet365 is also one of the few betting operators that offers live streaming of NFL games, which is huge bonus for players who like to bet in-play.

William Hill: Best for UFC

William Hill has a reputation for being a top boxing app and that fighting sport expertise has been extended into the world of UFC, where the William Hill app offers comprehensive coverage of every UFC event and fight.

You will find 10+ markets on the big UFC events, including an array of special and round-based bets, and this is all backed up with live streaming of UFC events, key stats for each fight and in-play markets that are fast and competitive.

Unibet: Best for Wagering on MLB

UK punters who want to bet on MLB don't have that many options but the best choice is Unibet. This app offers an impressive 100+ markets on MLB games, including specials and a vast range of Run Total options.

Although MLB is a niche sport for UK punters, Unibet offers extremely competitive odds. We took a random sample of the margins on a few Match Winner markets and found the margins averaged around 4%-5% which makes them the most competitive in the industry.

Unibet: Best for NBA

Unibet is also fast becoming the go-to option for NBA punters in the UK, thanks to its comprehensive range of markets and features, such as Bet Builder, focused on the league.

No other site offers as many special betting NBA markets as Unibet, which typically comes out towards the top end when comparing betting margins with rival operators, and it has the best in-play stats NBA service in the UK, making it an essential platform for NBA fans who like to bet live.

You'll see lots of betting offers when you check out UK apps, some for newcomers and others for regular bettors. Lets take a look at some of the main betting bonuses and find out which apps have the best ones.

Welcome Bonus

Welcome bonuses are awarded to new customers and Parimatch newcomers can claim one of the best welcome bonuses around. Sign up with the app and get a £50 free bet when you bet your first £10. This welcome offer is much bigger than the standard £20 or £30 offer available at most apps.

Matched Deposit

The Match Deposit bonus allows you to make your first deposit and receive the same amount as bonus funds. 10Bet offer one of the best Matched Deposit deals around. Make a deposit on their app and they will match that deposit amount 100%, up to a maximum of £50.

Cashback

Cashback deals can give you a handy betting boost and the Betfred app is known for their cashback offers. Bet £10 on selected sports or markets and they'll reward you with a cashback payment.

ACCA Insurance

Avoid the frustration of one leg of your ACCA letting you down with the William Hill ACCA insurance promotion, which refunds you your ACCA stake in the form of a free bet if all but one of your ACCA bets is a winner.

Free Bet

The Free Bet allows you to wager on a market without using any of your own money, and bet365 has multiple offers that reward you with a free bet. For example, if your first bet on the bet365 app is a loser, you may qualify for a free bet consolation to use on any sport or market.

Is it easy to download a new betting app in the UK? Yes! Betting apps have been around for over 15 years and betting operators have worked hard to ensure that it is easy for new customers to download apps and start betting. To help you get started, we've put together this short guide.

How to Download iOS Betting Apps

1. First find the best online betting app for your needs by checking out the information on this page.
2. The next step is to click on the Download option on the betting operator's desktop site or find their app on the App Store and click on the Install button.
3. When the app has installed, you can log in using your existing website credentials, or you can register as a new customer directly through the app.

How to Download Android Betting Apps

1. Look at our list of the best betting apps for Android to find the app that offers the full range of online betting markets you need.
2. Bring up the betting operator's site and click on the Download option or head to the Play Store, find the relevant app and choose Install
3. When the new betting app has been installed, you will be able to log in using your registered details or you can sign up for a new account using the app.

What to Do if I Can't Download a Betting App?

• First, check that your device is compatible with the version of the app that you are trying to download.
• Check that you have the latest version of the operating software. I found that I was able to download betting apps more easily after I had installed the latest iOS update to my iPhone.
• You can also contact the betting operator directly, through their live chat facility. In our experience, we have found them very willing to help with any downloading issues.

Mobile app sports betting continues to grow in popularity across the UK, but it is not for everyone. To help you decide whether it is something you'd like to try, here are some of the main pros and cons associated with betting apps.

Online sports betting can and should be fun, but for some people, it can lead to problem behaviour and addiction.

If you have experienced problems with betting on sport in the past then you should not use any sports betting app, and you should take precautions, such as using blocking software to protect yourself and your family.

Every betting app from a responsible sports betting company should provide tools to help fight against gambling addiction, including:

• Self-help questionnaires
• Time-out tools
• Self-exclusion
• Links to gambling addiction charities

We encourage anyone who feels that they are at risk to use these tools. Above all, remember that sports betting is not a short cut to wealth or a solution to financial problems. Never bet with money that you cannot afford to lose and always keep strict limits on your sports betting.